Job Overview
Employment Type
Full-time
Compensation
Salary
Range $160,000.00 - $200,000.00
Work Schedule
Standard Hours
Benefits
Health Insurance
Dental Insurance
Paid Time Off
401(k) Plan
equity
bonus
Employee Discounts
Job Description
DraftKings is a leading technology company that has positioned itself at the forefront of innovation in the digital gaming and sports entertainment industry. Founded with a mission to transform how fans engage with their favorite sports, DraftKings offers a dynamic platform where fantasy sports, sports betting, and gaming come together to provide unmatched experiences to millions of users. Headquartered in Boston and publicly traded on NASDAQ (DKNG), the company is committed to leveraging technology, data, and creativity to deliver cutting-edge products and services that excite and engage customers. DraftKings prides itself on an inclusive culture that embraces diversity, promotes collaboration, and encourages bold thinking in a fast-paced environment where every team member has the opportunity to impact the future of sports and entertainment.
Within this vibrant and innovative ecosystem, DraftKings is advancing how artificial intelligence is integrated into its operations and product development. AI is used to enhance customer experiences, streamline workflows, and unlock new business opportunities. The company fosters a culture that champions emerging technologies, ensuring it remains ahead of the curve and continues to lead the industry.
The role of Director of Merchandising & Gifting at DraftKings is a pivotal leadership position residing within the Loyalty organization. This role requires a visionary leader to define, develop, and govern the strategy and execution of the merchandising and gifting ecosystem, including key platforms such as the DK Shop, Dynasty Rewards Store, and VIP Gifting programs. The Director will be responsible for driving revenue growth, maximizing operational efficiencies, and building scalable infrastructure necessary for future expansion across these channels. This position entails broad cross-functional collaboration and significant strategic oversight, combined with hands-on management that affects major facets of DraftKings' eCommerce and loyalty operations.
As the Director of Merchandising & Gifting, your responsibilities will span curating the entire eCommerce merchandising agenda, encompassing pricing, promotions, and conversion rate optimization for the DK Shop. You will own the P&L for both the DK Shop and gifting divisions, focusing on sustained revenue growth and cost structure improvement while ensuring excellent business performance. A vital part of your work will be to identify and implement initiatives that enhance operational efficiency, such as vendor consolidation and process enhancement strategies.
Your leadership will also extend to inventory management, demand forecasting, fulfillment, and logistics, ensuring that the entire supply chain operates smoothly and cost-effectively. Building and maintaining robust relationships with vendors, brands, and fulfillment partners will be key, including negotiating contracts that improve pricing and service levels. This role demands a sharp data-driven approach, encouraging you to track key performance indicators, analyze return on investment, and inform strategic decisions by synthesizing complex data insights.
Collaboration is at the heart of this role. Leading a high-performing team, you will align merchandising and gifting priorities with broader organizational goals, fostering accountability and continuous improvement. This is a rare opportunity to operate at the intersection of eCommerce, operations, and vendor management in an environment that values innovation and agility. The position is full-time, with a competitive US base salary range between $160,000 and $200,000 plus bonus, equity, and comprehensive benefits. DraftKings is an equal opportunity employer dedicated to fostering a diverse and inclusive workplace where all employees can thrive. Additionally, as DraftKings is a regulated gaming company, employment may require obtaining a gaming license in applicable states, with the company providing necessary support during this process. Joining DraftKings means building the future together, one bold step at a time.
Within this vibrant and innovative ecosystem, DraftKings is advancing how artificial intelligence is integrated into its operations and product development. AI is used to enhance customer experiences, streamline workflows, and unlock new business opportunities. The company fosters a culture that champions emerging technologies, ensuring it remains ahead of the curve and continues to lead the industry.
The role of Director of Merchandising & Gifting at DraftKings is a pivotal leadership position residing within the Loyalty organization. This role requires a visionary leader to define, develop, and govern the strategy and execution of the merchandising and gifting ecosystem, including key platforms such as the DK Shop, Dynasty Rewards Store, and VIP Gifting programs. The Director will be responsible for driving revenue growth, maximizing operational efficiencies, and building scalable infrastructure necessary for future expansion across these channels. This position entails broad cross-functional collaboration and significant strategic oversight, combined with hands-on management that affects major facets of DraftKings' eCommerce and loyalty operations.
As the Director of Merchandising & Gifting, your responsibilities will span curating the entire eCommerce merchandising agenda, encompassing pricing, promotions, and conversion rate optimization for the DK Shop. You will own the P&L for both the DK Shop and gifting divisions, focusing on sustained revenue growth and cost structure improvement while ensuring excellent business performance. A vital part of your work will be to identify and implement initiatives that enhance operational efficiency, such as vendor consolidation and process enhancement strategies.
Your leadership will also extend to inventory management, demand forecasting, fulfillment, and logistics, ensuring that the entire supply chain operates smoothly and cost-effectively. Building and maintaining robust relationships with vendors, brands, and fulfillment partners will be key, including negotiating contracts that improve pricing and service levels. This role demands a sharp data-driven approach, encouraging you to track key performance indicators, analyze return on investment, and inform strategic decisions by synthesizing complex data insights.
Collaboration is at the heart of this role. Leading a high-performing team, you will align merchandising and gifting priorities with broader organizational goals, fostering accountability and continuous improvement. This is a rare opportunity to operate at the intersection of eCommerce, operations, and vendor management in an environment that values innovation and agility. The position is full-time, with a competitive US base salary range between $160,000 and $200,000 plus bonus, equity, and comprehensive benefits. DraftKings is an equal opportunity employer dedicated to fostering a diverse and inclusive workplace where all employees can thrive. Additionally, as DraftKings is a regulated gaming company, employment may require obtaining a gaming license in applicable states, with the company providing necessary support during this process. Joining DraftKings means building the future together, one bold step at a time.
Job Requirements
- Bachelor's degree or equivalent experience
- Minimum of 8 years experience in eCommerce retail merchandising or DTC businesses
- At least 4 years of leadership experience in managing revenue-driving businesses or channels
- Proven track record of P&L management and cost optimization
- Experience in vendor management and contract negotiation
- Operational expertise in inventory management fulfillment and logistics
- Ability to leverage data and analytics for strategic decision-making
- Strong attention to detail with the ability to manage a fast-paced and complex environment
Job Qualifications
- Bachelor's degree or equivalent experience
- At least 8 years of experience across eCommerce retail merchandising or DTC businesses with exposure to gifting hospitality or VIP programs as a plus
- At least 4 years of leadership experience with demonstrated success owning or influencing a revenue-driving business or channel
- Strong eCommerce expertise with a deep understanding of conversion AOV and digital merchandising
- Proven experience managing P&L and driving cost optimization margin improvement and operational efficiency
- Demonstrated success managing vendors negotiating contracts and optimizing partner ecosystems
- Strong operational expertise across inventory management fulfillment and logistics with the ability to build scalable processes
- Data-driven mindset with experience using analytics to inform strategy and measure performance and guide decision-making
- Exceptional attention to detail strong taste level and ability to operate strategically while remaining hands-on in a fast-paced environment
Job Duties
- Define and execute the eCommerce strategy for DK Shop including merchandising pricing and promotional planning to improve conversion
- Own and scale DK Shop and gifting P&L driving revenue growth cost efficiency and overall business performance
- Identify prioritize and implement opportunities to improve efficiency and scale including vendor consolidation cost optimization and process improvements
- Oversee and optimize inventory management demand forecasting fulfillment and shipping operations
- Build and manage relationships with vendors brands and fulfillment partners negotiating contracts and improving cost structure
- Own the end-to-end operational lifecycle across merchandising and gifting ensuring scalable and efficient systems
- Define and track KPIs across merchandising and gifting leverage data to measure ROI improve performance and inform business decisions
- Partner cross-functionally to align on strategic priorities and lead a high-performing team driving accountability execution and continuous improvement
Job Criteria
Experience
Expert Level (7+ years)
Job Location
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