CREATIVE SERVICES DIRECTOR - KTTC

Gray Media, also known as Gray Television, Inc., is a prominent multimedia company headquartered in Atlanta, Georgia. As the nation's largest owner of top-rated local television stations and digital assets, Gray Media serves 113 television markets, reaching approximately 36 percent of US television households. The company boasts a strong portfolio, including 77 markets with the top-rated television station, 100 markets with the first and/or second-highest-rated television station, and the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. Beyond traditional broadcasting, Gray Media owns Gray Digital Media, a full-service digital agency providing innovative digital marketing strategies and services to national and local clients. Additionally, Gray owns several media properties such as Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as studio production facilities like Assembly Atlanta and Third Rail Studios.

At Gray Media, the company values work-life balance, offering employees and their eligible family members comprehensive benefits including medical, dental, vision coverage, health savings accounts with company contributions, flexible spending accounts, employer-paid life and disability benefits, paid parental leave, adoption and surrogacy benefits, 401(k) plans with matching and profit-sharing contributions, employee assistance programs, various voluntary benefits, and paid time off including relocation leave. This supportive environment underscores Gray Media's commitment to its workforce.

The Creative Services Director position at KTTC/KXLT, part of Gray Media, is a full-time role with a salary range of $55,000 to $65,000 per year depending on experience, including bonus potential. The schedule is Monday through Friday from 8:00 am to 5:00 pm. KTTC/KXLT is a leading station in the Rochester/Mason City/Austin market, known for pioneering news and community initiatives. The station prioritizes meeting audiences where they consume news, delivering engaging content across all platforms.

As Creative Services Director, you will lead the station's creative vision and strategic marketing initiatives. This key role acts as the central hub for the station’s creative efforts, bridging departments such as news, programming, sales, and promotion to enhance the station's brand presence and community influence. The role demands a deep understanding of marketing and media trends to identify growth opportunities across various media channels. You will also spearhead strategic community partnerships and develop creative projects that generate revenue while aligning with the station's core values.

Reporting directly to the General Manager, you will manage cross-functional teams that execute integrated marketing and creative campaigns. Your leadership will foster collaboration and innovation within the creative services team while establishing standards that uphold high-quality production. Your responsibilities extend to planning and executing station events and promotions, providing creative guidance for lifestyle programming, and partnering with sales to drive creative, revenue-generating ideas. This position offers the opportunity to impact the community positively through strategic marketing and creative leadership at a respected media company with a strong legacy and forward-thinking approach.