Associate Director of Sales

Nashville, TN, USA|

Job Overview

Employment Type

Full-time

Compensation

Salary

Range $85,000.00 - $90,000.00

Benefits

401(k) with Company Match

Dental Insurance

Employee assistance program

employee discount

Flexible spending account

Health Insurance

Health savings account

Life insurance

Paid Time Off

Referral program

Vision Insurance

Job Description

Clarendale West End is a premier senior living community dedicated to providing exceptional care and hospitality to its residents. As part of a network of communities known for their commitment to quality living, Clarendale West End integrates comfort, safety, and personalized service into every aspect of its operations. This community values a culture of respect, engagement, and continuous improvement, aiming to create an environment where seniors can thrive socially, physically, and emotionally. Employees at Clarendale West End enjoy working in a supportive atmosphere that promotes professional growth and values each team member's contribution to enhancing residents' lives.

Currently, Clarendale West End is seeking a hospitality-focused Associate Director of Sales to join their dynamic team. This full-time position offers a competitive salary range of $85,000 to $90,000 annually, coupled with a commission structure, making it an attractive opportunity for experienced sales professionals in the senior living or hospitality industries. The Associate Director of Sales will play a critical role in driving the community’s occupancy and revenue growth by developing and implementing comprehensive marketing and sales programs. With a strategic focus, this individual will work collaboratively with the management team to create and execute ongoing plans that increase qualified inquiries, boost traffic, and close sales effectively.

The role involves managing the entire sales process from initial inquiry through to closing, including cold calling, conducting community tours, and following up with potential residents and their families. The Associate Director of Sales will also ensure the sales team and backup staff are well-prepared to handle inquiries promptly and professionally at all times. In addition, this position requires close coordination with marketing efforts such as community events, educational seminars, professional networking, advertising, and public relations to enhance visibility and outreach.

Detail-oriented reporting is a critical component of the role, with weekly marketing reports compiled for corporate leadership outlining inquiry activity, tours, move-ins, move-outs, and outreach initiatives. The incumbent will also maintain accurate data tracking within lead management software, scheduling next steps to foster continuous contact with prospective residents. This role is ideally suited to candidates with a passion for hospitality, senior care, and engagement, offering a meaningful career path within a growing and respected senior living community.

Job Requirements

Bachelor’s degree preferred
minimum five years experience in marketing and sales and/or senior living
management experience preferred
strong communication skills
proficiency in lead management software
ability to work full-time
passion for senior care and hospitality

Job Qualifications

Bachelor’s degree with emphasis in marketing/sales preferred
minimum five (5) years’ experience in marketing and sales and/or knowledge of senior living industry
management experience preferred

Job Duties

Achieve maximum occupancy and revenue levels by keeping and building at or above budgeted monthly occupancy
handle and coordinate all aspects of the sales process from inquiry calls, cold calling, conducting tours, follow-up calls and communication, lead management software updates, and closing the sale
ensure community staff identified as back-up for inquiries/tours is up-to-date and inquiry process to ensure inquiries are handled properly at all times
work closely with the management team on developing, implementing strategies and an ongoing 90-day plan for increasing qualified inquiries, traffic, and sales, which can include community events, educational seminars, professional networking, advertising, public relations
compile a weekly marketing report for delivery to corporate on inquiries, tours, move-ins, move-outs, and outreach for each week
capture key data on inquiries and log into lead management software within 48 hours of inquiry so all inquiries are documented
all existing inquiries in the software system need to have next steps scheduled to maintain constant contact