Opry Entertainment Group

Opry Entertainment Group Overview

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About Opry Entertainment Group

Opry Entertainment Group (OEG), a subsidiary of Ryman Hospitality Properties, Inc., is a leading live entertainment and media company dedicated to delivering exceptional country music experiences worldwide. Rooted in the rich legacy of the Grand Ole Opry, OEG connects millions of music fans to their favorite artists through a diverse portfolio of venues, events, and media platforms.

Iconic Venues and Experiences

OEG's portfolio includes some of the most renowned venues in the country music industry.

  • Grand Ole Opry: Established in 1925, this is a weekly live performance showcase featuring today's country music stars, superstars, and rising talents. Performances are held at the 4,372-seat Grand Ole Opry House in Nashville, Tennessee. The show has been broadcast since 1925 on WSM Radio, making it the longest-running live radio program in history.
  • Ryman Auditorium: Built in 1892, the historic 2,362-seat Ryman Auditorium is renowned for its world-class acoustics and has hosted a diverse range of artists across genres. It remains a cherished venue for both fans and performers.
  • Ole Red: Inspired by country music star Blake Shelton, Ole Red is a lifestyle brand featuring live music, dining, and entertainment. Locations include Nashville, Gatlinburg, Tishomingo, Orlando, and Las Vegas.
  • Category 10: Inspired by Luke Combs, Category 10 is a multi-experiential live music venue, bar, and restaurant in downtown Nashville, offering a unique honky-tonk experience.
  • Austin City Limits Live at The Moody Theater (ACL Live): Located in Austin, Texas, this 2,750-person capacity venue serves as the permanent home for the acclaimed PBS series Austin City Limits.

Media and Broadcasting

OEG also operates WSM Radio, one of the oldest and farthest-reaching terrestrial radio stations in the U.S. It features live in-studio shows and original content.

Recent Expansion

In January 2025, OEG expanded its reach by acquiring a majority interest in Southern Entertainment, a live events, hospitality, and production company based in Charlotte, North Carolina.

Southern Entertainment's portfolio includes festivals such as the Carolina Country Music Fest in Myrtle Beach, South Carolina, and the Barefoot Country Music Fest in Wildwood, New Jersey.

This acquisition aligns with OEG's strategy to deepen its commitment to artists at all stages of their careers and to enhance large-scale events.

Corporate Headquarters

Opry Entertainment Group's corporate office is located in Nashville, Tennessee, serving as the support center for the company's operations.

Locations

  • Nashville, TN, USA
  • Gatlinburg, Tennessee
  • Tishomingo, Oklahoma
  • Orlando, Florida
  • Las Vegas, Nevada
  • Austin, Texas
  • Charlotte, North Carolina
  • Myrtle Beach, South Carolina
  • Wildwood, New Jersey

Through its diverse venues, events, and media platforms, Opry Entertainment Group continues to celebrate and promote country music. It offers fans unforgettable experiences and connects them with the artists they love.

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