MomentIQ

MomentIQ is a leading influencer marketing agency specializing in leveraging TikTok Shop to drive significant revenue growth for brands. Founded by a team with extensive experience in influencer marketing, MomentIQ has been instrumental in harnessing TikTok’s power since its inception.

The company's mission is to empower brands by unlocking the true potential of live selling. It creates an ecosystem where creators, brands, and consumers seamlessly connect.

Services Offered

• Paid Shop Ad Campaigns: Amplifies content on shoppable campaigns to boost posts for maximum performance.
• Organic Affiliate Outreach: Conducts mass creator outreach to over 1,000 creators daily, managing communications to reach target audiences effectively.
• Paid Creator Shop Posts: Collaborates with top-selling TikTok Shop creators and leading influencers to drive revenue through paid collaborations.
• Live Selling with Leading Creators: Manages creators with a collective following of 100 million, running live-selling placements to enhance brand visibility and sales.
• Brand Post Creation - User-Generated Content (UGC): Works with top creators to deliver content for brands’ TikTok accounts and paid shop ad campaigns at massive scale.

MomentIQ’s performance-first mindset is evident in its data-driven strategies and proprietary campaign platform, which tracks, analyzes, and optimizes campaigns in real-time. This approach ensures investments lead to measurable success, maximized budgets, and profitable revenue.

Achievements

The company holds significant milestones, including ranking as the #1 TikTok Shop Partner for Paid Shop Ad Return on Ad Spend (ROAS). It also achieved records for the highest LIVE ROAS for a TikTok Showcase and the most affiliate product revenue in a single LIVE event.

Leadership Team

• Alex Elsea, Founder: Known for driving growth in venture-backed companies, Alex introduced TikTok influencer marketing to the U.S. by founding Ubiquitous, the first mass-market agency focused on TikTok. As Founder & CEO of MomentIQ, he partnered with TikTok and Bytedance to launch TikTok Shop and live selling in the U.S.
• Madison Makely, VP of Strategy: An expert in TikTok marketing, Madison led the strategy team at Ubiquitous, collaborating with brands like Amazon and J. Crew. She launched the influencer marketing department at Warner Records and currently serves as VP of Strategy & Operations at MomentIQ.

Locations

MomentIQ operates primarily in Los Angeles, California, with offices specifically in:

• Inglewood, CA, USA
• Santa Monica, CA, USA

Awards and Recognition

The company has been recognized for its contributions to influencer marketing, including being awarded the 2024 MCN/CAP of the year by Fastmoss. MomentIQ continues driving innovation throughout affiliate and live selling events on TikTok in the U.S.