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L.L.Bean Inc.

L.L.Bean Inc.

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About L.L.Bean Inc.

L.L.Bean Inc., established in 1912 by Leon Leonwood Bean, is a renowned American retailer specializing in high-quality outdoor gear and apparel. Headquartered in Freeport, Maine, the company has grown from a single product—a waterproof boot designed for Maine's hunting season—into a comprehensive provider of outdoor products.

The company's extensive product range includes clothing, outerwear, footwear, outdoor equipment, bags, travel items, and home goods for men, women, and children. L.L.Bean is particularly known for its durable and functional products such as weatherproof tents, flannel shirts, luggage, and ice fishing gear.

Retail Presence and Locations

L.L.Bean operates a significant retail presence with 57 stores across 19 U.S. states. They also have:

  • 22 stores in Japan
  • 13 stores in Canada, in partnership with Jaytex Group
  • The flagship store in Freeport, Maine, a 220,000-square-foot campus open 24/7

This flagship welcomes over 3 million visitors annually.

Online and Sales Model

In addition to retail stores, L.L.Bean offers a robust online shopping experience, allowing customers to shop conveniently from home. The company has transitioned from a mail-order catalog to a direct-to-customer sales model via online and telephone orders.

Commitment and Impact

L.L.Bean's dedication to quality and customer service has garnered a loyal customer base and a respected position among global outdoor retailers. The company also demonstrates a strong commitment to social impact and sustainability through significant contributions to conservation and land stewardship.

Locations

  • Portland, ME, USA

In summary, L.L.Bean Inc. represents American entrepreneurship, direct marketing innovation, and a commitment to the outdoor tradition. Its century-long history reflects ongoing adaptation and dedication to customers and the outdoor community.

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