L Brands, Inc.
About The L Brands, Inc.
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L Brands, Inc.: Leading American Specialty Retailer
L Brands, Inc., headquartered in Columbus, Ohio, is a prominent specialty retailer known for its diverse portfolio in lingerie, personal care, beauty, and home fragrance sectors.
The company's flagship brands include Bath & Body Works and Victoria's Secret, each offering unique products to cater to a wide range of customer preferences.
Bath & Body Works
Bath & Body Works is celebrated for its extensive selection of body care products, home fragrances, soaps, and sanitizers.
The brand operates approximately 1,735 stores across the United States and Canada, with an additional 285 stores in 30 countries internationally through franchises, licenses, and wholesale channels.
Known for its high-quality products and exceptional customer service, Bath & Body Works leads the personal care and home fragrance markets.
Victoria's Secret
Victoria's Secret, a centerpiece of L Brands, specializes in women's intimate apparel, personal care, and beauty products.
The brand runs around 930 stores in the U.S., Canada, and Greater China, plus 455 stores in 70 other countries through franchise, license, and wholesale agreements.
It is renowned for innovative designs and holds a significant position in the global lingerie market.
Strategic Transformation
In 2021, L Brands strategically spun off Victoria's Secret into a standalone publicly traded company.
This separation has allowed Bath & Body Works to concentrate on enhancing its product offerings and expanding its global footprint.
Corporate Headquarters and Locations
L Brands' corporate headquarters are located at Three Limited Parkway, Columbus, Ohio, 43216.
The company operates over 2,600 retail stores in the United States and more than 650 locations worldwide, through both company-owned and franchised stores.
- United States and Canada: Bath & Body Works (~1,735 stores), Victoria's Secret (~930 stores)
- International: Bath & Body Works (285 stores in 30 countries), Victoria's Secret (455 stores in 70 countries)
- Headquarters: Columbus, OH, USA
Leadership
Under the leadership of CEO Andrew Meslow, L Brands continues to innovate and adapt to the evolving retail landscape.
The company maintains its position as a leading retailer in the personal care and apparel industry.