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Motion Graphic Designer Job Description – Updated

Motion Graphic Designer Job Description – Updated

A Motion Graphic Designer is a specialized type of designer who is tasked with creating graphics that are in motion—these can be anything from animated logos and television show intros to graphics for video games and mobile apps. Motion Graphic Designers blend visual storytelling with technical skills to produce engaging content that captures the attention of an audience.

What Does a Motion Graphic Designer Do?

A Motion Graphic Designer’s primary responsibility is to design and create enticing motion graphics for various media. This role involves using visual effects, animation, and other cinematic techniques to bring life to their creations. They work closely with other professionals such as graphic designers, editors, and directors to ensure that the final product aligns with a client’s vision, brand identity, and project objectives.

The day-to-day tasks of a Motion Graphic Designer may include:

  • Creating and delivering motion graphics in various media including web, mobile, etc.
  • Working with art and creative teams to understand project scope and objectives.
  • Participating in brainstorming sessions to share new design perspectives and ideas.
  • Utilizing software and other techniques to produce animations.
  • Ensuring consistency in graphic design and cohesive branding.
  • Attending meetings with clients, project managers, or directors to discuss project timelines and progress.
  • Assisting in selecting audio, video, colors, animation, etc. for graphic design.
  • Editing raw video footage and adding effects/elements to enhance motion graphics.

How to Write a Job Description for a Motion Graphic Designer

Writing an effective job description for a Motion Graphic Designer requires clarity and understanding of the role. Here’s how you can write a comprehensive job description:

  • Title and Summary of the Position: Start with a precise job title. The summary should provide an overview of the role and how it contributes to the company.
  • List of Duties and Responsibilities: Clearly outline what tasks the designer will be expected to perform. Be specific to avoid future misunderstandings.
  • Required Skills and Qualifications: List technical skills like proficiency in Adobe Creative Suite, specifically After Effects, Illustrator, and Photoshop. Also include soft skills such as creativity and communication.
  • Preferred Skills: Mention any additional skills that would be advantageous, such as experience with 3D animation software.
  • Education and Experience: Specify the level of education and type of experience required, such as a degree in graphic design or a certain number of years in a similar role.
  • Work Environment and Physical Demands: Describe the typical work environment and any physical demands that come with the role, such as long periods of sitting and computer work.
  • Company Overview: Provide a brief description of your company, including the core values and mission.

Motion Graphic Designer Job Description Template Example

Title: Motion Graphic Designer
Location: [Company Location or indicate if remote]
Type: [Full-Time/Part-Time/Contract]

Job Summary: 
As a Motion Graphic Designer at [Company Name], you will be responsible for creating compelling and innovative motion graphics to support our various projects. You will translate customer needs and branding strategies into design strategies, designing highly engaging complex animations for a diverse array of media.

- Design and create enticing motion graphics for video deliverables (corporate videos, eLearning, websites, marketing demos, etc.)
- Collaborate with the creative team to understand project scope and objectives.
- Assist in selecting audio, video, colors, and animation for graphic design.
- Work with editors, producers, and other designers to resolve technical or design issues.
- Edit raw video footage and add effects/elements to enhance motion graphics.

- Bachelor’s Degree in Graphic Design or a related field.
- Proven experience as a Motion Graphic Designer with a strong portfolio of sample projects.
- Proficiency with Adobe Creative Suite, especially After Effects, Illustrator, and Photoshop.
- Excellent communication skills and attention to detail.
- Ability to comprehend and uphold brand style guidelines, producing work of a suitable style.

Preferred Qualifications:
- Experience in Cinema 4D or 3D animation is a plus.

Company Overview:
[Company Name] is a leading [Industry Type] company dedicated to [Briefly describe mission or objectives].

Application Process:
Please submit your resume and portfolio to [specific email or application link].

With this updated job description and template example, businesses can effectively recruit skilled Motion Graphic Designers who are capable of advancing their digital presence and engagement.